Journal

Clean isn't a virtue badge - it's why the tan hydrates, fades evenly and behaves. What we leave out, and what we leave in.
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Every summer hands out one look. This year it's bronzed, faux-freckled and glossy - and it's a self-tan story.
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Five fixes, five chemistry problems most self-tans share - and how to sidestep every one.
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Olive oil sits on top of skin. Coconut water binds to it. The chemistry behind a plush, non-orange glow.
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How long does a tan actually last? (the honest answer)
The honest answer is five to seven days. Here's what actually decides whether you get day five or day eight.
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